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Local start-ups mimicking Silicon Valley tech giants like Google and Facebook by building quirky offices

SMU School of Information Systems graduates and co-founders of Gametize (a local gamification platform developer) Brenda Nicole Tan and Keith Ng were interviewed for a Straits Times article on the rising trend of local start-ups building quirky offices. Gametize, which specialises in creating audience engagement content using gaming elements like scoring and competition, has also eschewed a corporate set-up for a more relaxed environment. Its office in Keong Saik Road is a 1,100 sq ft space filled with an eclectic, cosy mix of bric-a-brac. One of their meeting rooms doubles as a makeshift cinema, with comfy bean bags, a projector and sound system. Scattered around the room is an assortment of colourful rubber balls, while on the shelves stand several board games as well as a collection of liquor. 

[Gametize co-founders Keith Ng (seated) and Brenda Nicole Tan (far right) with employees in a meeting room that doubles as a makeshift cinema. Their Keong Saik Road office is filled with an eclectic mix of bric-a-brac. ST PHOTO: LISABEL TING]