SMU Executive Development (SMU-ExD), Tata Communications, DBS Bank and KPMG have launched a new study entitled ‘Cultural Transformation in the Digital World’ that looks at the digital transformation journeys of major businesses. The study provided a deeper understanding on how business leaders view their journeys towards digital transformation, the culture within their organisation and what challenges they encounter as they seek to propel their businesses forward in the digital age. The study was conducted in partnership with Fons Trompenaars of Trompenaars Hampden-Turner and is based on quantitative and qualitative insight from 48 C-suite leaders and 401 anonymous executives. According to Dr Katharina Lange, Executive Director, SMU-ExD, managing the interface of human machine interaction becomes critical for future success in business and life in general.
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