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Analyzing Taxi Drivers’ Decision-Making and Recommending Strategies for Enhanced Performance: A Data-Driven Approach
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JI Mengyu
PhD Candidate
School of Computing and Information Systems
Singapore Management University
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Research Area
Dissertation Committee
Research Advisor
Committee Members
External Member
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Arunesh SINHA, Assistant Professor, Department of Management Science & Information Systems, Rutgers Business School, Rutgers University
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Date
20 July 2023 (Thursday)
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Time
9:00am - 10:00am
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Venue
Meeting room 5.1, Level 5
School of Computing and Information Systems 1,
Singapore Management University,
80 Stamford Road
Singapore 178902
Please register by 19 July 2023
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We look forward to seeing you at this research seminar.

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About The Talk
This thesis focuses on analyzing the decision-making process of taxi drivers and providing data-driven strategies to enhance their performance. By examining comprehensive historical data encompassing passenger demand patterns, drivers' spatial dynamics, and fare structures, valuable insights are gained into drivers' choices regarding optimal routes, timing, and areas with high demand. Integrating real-time information sources, such as GPS data and passenger updates, allows drivers to adapt their strategies dynamically to changing traffic conditions and emerging demand patterns. Predictive analytics models, including ARIMA, XGBoost, and Linear Regression, are utilized to forecast demand flow at key locations, enabling proactive decision-making and operational efficiency. The incorporation of decision support systems, integrating predicted passenger flow with a Markov Decision Process (MDP) model, provides intelligent recommendations for resource allocation and performance optimization. Behavioral analysis is conducted to understand driver preferences, influencing the design of incentive mechanisms that motivate desirable behaviors. Continuous learning and adaptation through iterative population learning techniques ensure responsiveness to evolving passenger preferences and market dynamics. By implementing these data-driven strategies, taxi drivers can make informed decisions, optimize their performance, and provide enhanced services in the dynamic transportation industry.
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Speaker Biography
Mengyu JI is a Doctor in Information Systems candidate under the supervision of Assoc. Prof. Shih-Fen CHENG. My research interest lies in Urban Mobility & Smart Commuting.
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